Vol. 1 No. 4 (2023)
Articles
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Influence of Digital Marketing on Purchase Decision A Qualitative Study on Pakistani Customers
DOI :
https://doi.org/10.48112/tibss.v1i4.627
Abstract Views:
2845
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Downloads:
1243
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Can the Interplay of Risk Management and Financial Innovation Affect the Bank’s Performance in Pakistan?
DOI :
https://doi.org/10.48112/tibss.v1i4.656
Abstract Views:
662
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Downloads:
295
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Sustainability Assessment of Malaysian Islamic Banks An Application of Content Analysis and TOPSIS
DOI :
https://doi.org/10.48112/tibss.v1i4.678
Abstract Views:
409
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Downloads:
267
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The Role of Sales Personnel in Customer Involvement & Loyalty The Mediating Role of Customer Engagement in Apparel Store
DOI :
https://doi.org/10.48112/tibss.v1i4.668
Abstract Views:
451
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Downloads:
289
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Quantitative Analysis of the Relationship Between Employee Management and Theories X, Y, and Z Organizational Contexts
DOI :
https://doi.org/10.48112/tibss.v1i4.658
Abstract Views:
975
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Downloads:
470
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The ‘Loose Use’ of Figurative Language in Pakistani TEDx Talks A Perspective of Relevance Theory
DOI :
https://doi.org/10.48112/tibss.v1i4.663
Abstract Views:
442
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Downloads:
271

