Empirical Evidence on Corporate Social Responsibility
A Case Study of Chinese Companies in Pakistan
DOI:
https://doi.org/10.48112/tibss.v2i3.845Abstract
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This paper investigated the state of corporate social responsibility (CSR) practices among Chinese companies operating in Pakistan. Findings reveal that while most Chinese firms have dedicated CSR programs, the strategic focus and long-term developmental impacts vary; enhancing corporate reputation rather than creating ethical value or empowering local communities was the dominant motivation. Key CSR activity areas include education, healthcare, and environmental initiatives, aligned with local socioeconomic needs. Although positive impacts are acknowledged, local stakeholders perceive CSR effects to be limited lacking strategic direction; challenges around political sensitivities, security risks, and coordination issues were highlighted. The paper advocates for a more strategic, participatory and sustainable CSR approach focused on long-term capacity building. Guidance frameworks attuned to local contexts can enable companies to balance business goals with lasting social value.
Keywords:
Chinese companies in Pakistan, Corporate social responsibility, CSR practice, Developmental impacts, Strategic focusReferences
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