Corporate Social Responsibility and Green Innovation Transform Corporate Green Strategy into Sustainable Firm Performance
DOI:
https://doi.org/10.48112/iijbs.v1i1.778Abstract
Abstract Views: 510
This research examines the relationship between green technologies, CSR, GI, and sustainable financial performance (SFP) in small and medium-sized enterprises. Results showed that SFP1 was positively correlated with GS1, CSR1, and GI1, and the regression model was statistically significant. Higher levels of CSR and GI are associated with better SFP, suggesting the importance of integrating environmental and social considerations into business strategies. Future research should focus on longitudinal studies, comparative analysis, sector-specific studies, and mediating and moderating effects to explore the relationships between CSR, GI, and SFP in SMEs.
Keywords:
Corporate green strategy, Corporate social responsibility, Green innovation , Sustainable firm performanceReferences
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